November 14, 2019 // by swa https://media.blubrry.com/sell_yourself_fearlessly_audio/vvn.s3.amazonaws.com/audio/SYF012_VVN-MP3v2.mp3Podcast: Play in new window We’ve already established using video as a sales tool makes sense. Now, let’s wrap our head around what matters the most to the two groups of people we must focus our attention on.